The bricklaying profession is often seen as far removed from digitalization, and until now, anyone wanting to learn more about it had to visit a construction site—an environment that is generally neither accessible nor safe for outsiders, children, or young people. Our interactive VR training fundamentally changes this: We take the profession beyond the construction site and bring it into classrooms, career guidance centers, workshops, training centers, and skilled trades events—wherever young people can gain insights into their future careers.
Instead of passive 360° views, learners experience a fully interactive VR environment: From laying the first course of bricks to completing the wall, they work through every step of the process in a realistic way. They develop precision, spatial awareness and teamwork in a safe, accessible and inclusive environment, while discovering how bricklaying lays the foundation of our built world – brick by brick. This makes the craft a hands-on experience without requiring materials or posing any risk of accidents, while opening up new perspectives for people who would otherwise have no access to construction sites.
For businesses, schools, and training centers, VR is setting new standards in the construction trades: trainees can learn realistic work processes safely and interactively, while companies save materials and time and simultaneously improve the quality of training. It is ideal for construction companies and skilled trade businesses, inter-company training centers and chambers of skilled crafts, career guidance centers, job fairs, municipal institutions, employment agencies, as well as trade and industry events seeking to future-proof the skilled trades and combine workforce recruitment with digital innovation.
