Augmented reality view of an apartment model on a tablet

AR | MR Augmented and mixed

Experience the future of marketing and communication. With the help of AR and MR, we combine real information with virtual information to create an augmented reality.

AR & MR - The revolution in augmented and Mixed Reality

AR & MR – Bridging the Real and Digital Worlds

AR and MR seamlessly connect the physical and virtual worlds. Unlike VR, which immerses users in a purely digital world, AR and MR enhance the real world with digital elements and information.

Typical (business) applications:

  • Support with repairs and maintenance
  • Training in mixed real and virtual environments
  • Identification of parts, products or objects
  • Visualization of additional information and integration of digital elements into the real, physical world

Real-time data and versatility

These technologies are based on real-time data from sensors and processes and can be used used on many devices, from smartphones and smart glasses to everyday objects such as objects such as head-up displays in cars.

Endless potential and applications:

  • Industrial applications
  • Training and simulations
  • Remote teamwork
  • Architecture and design
  • Media and advertising
  • Entertainment and games

Key benefits - efficiency, cost reduction and immersion

AR and MR provide cost-effective solutions, enhance product testing and simulations (digital twins), and revolutionize education and training through immersive learning experiences. The use of AR-based technology eliminates the need for costly and time-consuming travel, making solutions directly available worldwide. This significantly increases efficiency and productivity. In addition, AR and MR provide step-by-step instructions for familiarizing new employees with complex systems and support assembly, repair, and maintenance through expert assistance.

Your partner in AR & MR: Innoversa

We offer tailored AR and MR-based concepts that bring your visions to life—whether virtually, physically, or both.

Our specialties in AR and MR:

  • Training in mixed realities
  • Automated instructions for maintenance and machine operation
  • Remote support from experts
  • "Living" product catalogs
  • Physical objects as interactive holograms